OUR BLOG

WSI Completes On-Page SEO for Controlgo for Condominium Services

Linda - Wednesday, November 25, 2015

Controlgo is an established company located in Lisbon, Portugal, specialized in Financial Services, such as Credit Control, Debt Services and Condominium Services.

Until now Controlgo’s reputation as been mainly in the Credit Control and Debt Services, so their management decided to give more focus to their Condominium Services, and nowhere better to start than with Digital Marketing.

To accomplish that task, Controlgo hired no less than the leading digital marketing agency in the world, WSI, showing their determination in achieving results and increasing their online reputation as a completely transparent and trustworthy partner for managing condominiums in the great Lisbon area.

WSI was hired to apply SEO to the condominium section of their website, to generate more local potential customers channelling organic search traffic to Controlgo.

The work focussed on the most relevant keywords searched by their target audience divided into 2 main areas:

  1. The practical side of the services provided: such as Main Differentiators, Condominium Management, and Rules and Regulations
  2. Important Laws and Legislation including Civil Code

The next step in WSI’s SEO implementation is to focus on Off-Page Optimization to complement the On-Page and establish a solid base for consistent improvement in the search rankings for the selected keywords.

Altogether, WSI’s SEO program will bring Controlgo more qualified leads for condominium services and in turn help more potential customers find the perfect company to partner with to manage their condominiums, someone truly trustworthy, Controlgo.

WSI Partners with ANS Solutions – B2B Medical Cost Containment Provider

Linda -
WSI, the world’s largest internet marketing company, announces it has partnered with ANS Solutions INC. (http://www.ans-solutions.com) a leading provider of Medical Cost Containment programs for high loss workers compensation payers, based in New Jersey.  ANS drug utilization reviews save workers compensation insurers millions of dollars in unnecessary and overprescribed pharmaceuticals each year, while dramatically improving patient outcomes for the injured worker.
 

WSI consulted on the design and development of this highly targeted online marketing program, which is focused on brand recognition and awareness development for the rapidly growing company. New marketing programs and custom content were created, weaving these new concepts into the visual and structural redesign of their existing website and all online brand properties. 

ANS’ Primary Services

ANS provides services that allow insurer’s to control runaway pharmaceutical costs while simultaneously improving health outcomes for injured workers.

  1. Drug Utilization Review – ANS calls this their Pharmacotherapy Review, a comprehensive medication review so successful that they offer a 1 million dollar savings guarantee.
  2. Medical Cost Projection – To properly set reserves in a complex claim, you need comprehensive, accurate analysis of the projected medical needs of the injured.
  3. Legal Nurse Consulting – With legal nurses in all 50 states ANS is uniquely positioned to provide jurisdictionally informed recommendations and expert analysis.

WSI Brand development services for this client includes advanced SEO services as part of its “Semantic Mapping” approach to on-page SEO.  With this approach a comprehensive study of local product demand is conducted and mapped into a strategic architecture for the company website and all company web properties.  Quality Blog, graphic and video content is created and syndicated on external web properties including Tumblr, WordPress and BlogSpot in addition to hundreds of other social media and content hubs.

WSI’s Elite National Branding program is comprehensive.  By carefully customizing this content strategy through on-page and off-page activities, WSI has achieved amazing results through a highly conservative approach that has proved resistant to changes in Google’s search algorithm’s and even improved client visibility as less reputable SEO approaches cause competitors to disappear from Search Engine Visibility.

For further details on WSI’s capabilities and strategies around SEO, SEM, Paid Search, and online marketing opportunities in general, please contact us for a free analysis and consultation.

http://www.wsinetmarketing.com

WSI Partners with United Methodist Homes of NJ – Assisted Living Services

Linda -
 WSI, the world’s largest internet marketing company, announces it has partnered with United Methodist Homes (http://www.umh-nj.org )  of New Jersey to represent its corporate web presence and all 5 of itsfull service Assisted Living Communities across NJ. 

WSI consulted on the design and development of the new online marketing program, which is focused on brand recognition and development for the rapidly growing company. New marketing programs and custom content were created, weaving these new concepts into the visual and structural redesign of their existing website and all online brand properties. 

UMH Assisted Living communities

UMH has a non-profit mission backed by a 100 year history of Christian care. Communities are dispersed throughout the state and cover the full range of assisted living services.

  1. UMH at Bristol Glen (http://www.bristol-glen.umh-nj.org) – The Bristol Glen community is based in Newton NJ and is the only UMH community approved to feature Independent Living options as well as the full spectrum of assisted living services on a beautiful 75 acre wooded campus.
  2. The Shores at Wesley Manor (http://www.the-shores.umh-nj.org ) – Full service assisted living in beautiful Atlantic county only minutes from the Jersey Shore.
  3. Francis Asbury Manor (http://www.francis-asbury-manor.umh-nj.org) – Based in Ocean Grove and serving greater Monmouth county inside a beautiful full service assisted living community.
  4. Collingswood Manor (http://www.collingswood-manor.umh-nj.org ) – Based in Collingswood NJ, providing a full complement of services in beautiful downtown Collingswood in Camden County NJ
  5. Pitman Manor (http://www.pitman-manor.umh-nj.org ) – Serving greater Gloucester County.

WSI Brand development services for this client include advanced SEO services as part of its “Semantic Mapping” approach to on-page SEO.  With this approach a comprehensive study of localized search demand is conducted and mapped into a strategic architecture for the company website and all company web properties.  Quality Blog, graphic and video content is created and syndicated on external web properties including Tumblr, WordPress and BlogSpot in addition to hundreds of other social media, business, and content hubs.

WSI’s Elite Regional Branding program is comprehensive.  By carefully customizing this content strategy through on-page and off-page activities, WSI has achieved amazing results through a highly conservative approach that has proved resistant to changes in Google’s search algorithm’s and even improved client visibility as less reputable SEO approaches cause competitors to disappear from Search Engine Visibility.

For further details on WSI’s capabilities and strategies around SEO, SEM, Paid Search, and online marketing opportunities in general, please contact us for a free analysis and consultation.

WSI Completes On Page SEO for Governors State University Site

Linda - Monday, December 1, 2014

WSI has recently completed the on-page search engine optimization for Governors State University, an Illinois state university located 35 miles south of Chicago.  This year comes on top of an exciting year for GSU as they have transitioned from an upper-division public university that admitted only juniors, seniors and graduate-level students to a full 4-year university. As a four-year public university, they are currently serving more than 5,500 students and offer 64 degree and 24 certificate programs.

As with all SEO projects, WSI’s first step is deep key word research for the undergraduate division as well as five schools and colleges. As the website’s current pages use very precise language to describe the various programs, it was decided that they should remain “as is” to convey that information to prospective students.  

To accommodate the new SEO copy, a new section on the site was created. This section was titled “browse”.  The SEO landing pages in this section give visitors an overview of the university and its programs with links to the more informational pages.  In total 90 new optimized landing pages were added to the site.

For the undergraduate project WSI’s research identified general keywords such as “colleges in chicago” and “chicago colleges”, as well as more specific keywords such as “business degree” and “psychology  degree”.  WSI then tackled the five schools and colleges, primarily focusing on graduate degrees, to match keywords to appropriate new landing pages. 

Examples of some of the high volume keywords are shown below:

College of Arts and Sciences

adult education, masters in computer science, communications degree,  and it degree

School of Extended Learning

esl and six sigma certification chicago

College of Education

ed.d degree and masters in education

College of Health and Human Services

masters in nursing and masters in health administration

College of Business and Public Administration

mba and accounting degree

Off-page search engine optimization for GSU will begin in December.  This involves creating content with relevant links on various third-party websites to improve their page rank.  This activity sends direct as well as indirect traffic to the site. Blogs at Blogger, WordPress, and Tumblr as well as local directory listings will be the major focus of this campaign.

WSI Implements SEO Program for Albuquerque Tradeshow Display and Services Company

Admin - Monday, June 30, 2014

WSI, the worlds largest internet marketing business has partnered with EXHIB-IT!(www.exhib-it.com), a distributer of tradeshow displays and services.  EXHIB-IT! makes your event as successful as possible from concept to completion with full training, shipping and storage.

WSI consulted on the design and development of the SEO program, which resulted in the redesign of some elements of their existing website, but left the basic site design intact. 

EXHIB-IT! Has a large selection of trade show products and services:

  • Banner Stands – Portable Trade Show Displays
  • Portable Trade Show Booths – Truss Displays 
  • Portable Table Top Displays
  • Nomadic Custom Modular Tradeshow Displays
  • Variety of Pop Up Displays
  • Large selection of Portable Trade Show Displays
  • Trade Show Booth Design and Graphic Design Services 

WSI has provided keyword mapping to on-page SEO.  A study of on-line product demand is conducted and mapped into a strategic architecture for the company website and all company web properties.  Then SEO analysts create specialized on-page programming, and highly optimized page content for publication both on the company website, and through syndication channels like Google +, BloggerWordPress, and Tumblr, as well as building a social presence on the company’s FaceBook page. 

 

By carefully customizing this content strategy through on-page and off-page activities, WSI has achieved great results through a highly conservative approach that has proved resistant to changes in Google’s search algorithm’s and even improved client visibility as less reputable SEO approaches cause competitors to disappear from Search Engine Visibility.

 

For further details on WSI’s capabilities and strategies around SEO, SEM, Paid Search, and online marketing opportunities in general, please contact us for a free consultation.

Page 4 of 41234

Stay Connected

© Copyright © 2018 WSI. All rights reserved.