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Three Assisted Living Communities Increase SEO Effort

Linda - Saturday, April 8, 2017

WSI Digital Marketing has recently increased the SEO initiative for MorningStar Senior Living, a network of senior living communities located in the Western US.

MorningStar Senior Living provides various living options such as independent living, assisted living, memory care and respite care in 20 communities across six states.  They strive to create a true home where residents can enjoy their retirement years as carefree as possible.  Offering a lifestyle of comfort, wellness and community, the MorningStar team works diligently to give residents a quality of life surpassing that of other senior living communities.

assisted-living-boulder

After continued success with the first several MorningStar communities, WSI has now provided SEO for nine communities in four states. Recent efforts include MorningStar of Boulder, MorningStar of Sparks, and MorningStar at Jordan.

See examples of the on-page optimization here:

Sparks, Nevada

Boulder, Colorado

Centennial, Colorado

The off-page optimization is ongoing for all of these communities.  In addition to registering the communities in various business directories, we will be expanding their online presence through customer reviews, as well as a shared blogging accounts for several communities.  These blog posts will have topics ranging from the features and amenities of the individual MorningStar communities, to those of interest to seniors such as keeping healthy.  See examples of some of the blogging activity on Tumblr, WordPress, Weebly and Blogger.

These combined on-page and off-page optimization efforts should move these new communities up in the rankings, just as it has for the other MorningStar communities. Monthly reporting will be conducted with the executive directors of the communities as well as the home office to keep them informed of the progress we are making.

Originally posted here:  http://www.wsiexpertinternetmarketing.com/our-blog/three-assisted-living-communities-increase-seo-effort

Offshore Software Development Company Expands SEO Efforts with WSI

Linda - Friday, April 7, 2017

Velocity Partners, a Seattle-based offshore software development company has agreed to expand its SEO efforts with WSI.  Velocity has a large team of South American developers and engineers, who use Agile software development techniques to deliver world class programming services to companies of all sizes. The expansion is designed to focus off page optimization on additional keywords that more narrowly describe what Velocity does, and what velocity is. The following pages and keywords are the new focus for the engagement:

custom software development services

Going forward, this expanded effort will focus on the creation and syndication of various types of off page content with links back to the above pages.  This will include blogs, directory listings, and social media posts all designed to build links and social signals around the above keywords.  As this effort unfolds, Velocity expects to see their brand at the top of the results for these additional keywords.

This post originally appeared: http://www.wsiexpertinternetmarketing.com/our-blog/offshore-software-development-company-expands-seo-efforts-with-wsi

Screen Printing Equipment Manufacturer Engages WSI for SEO

Linda - Saturday, March 25, 2017

Systematic Automation, Inc., a Connecticut-based manufacturer of screen printing equipment, vacuum tables and UV curing equipment has engaged WSI to implement an SEO program.  Systematic Automation is a global company and indeed the world’s largest manufacturer of screen printing equipment and accessories. The goal of the engagement is to increase lead flow from companies needing custom screen printing equipment around the world.

screen printing manufacturer

The implementation covers 15 keywords that focus on what Systematic Automation does, and what the company is.  WSI added or optimized a total of 10 pages in the site designed to rank for specific terms. The following pages and keywords are covered in this phase of the implementation:

WSI will shortly begin a comprehensive tracking program to keep tabs on the results. The tracking will measure links to the new SEO pages, rankings on the keywords, organic entrances to the 13 new SEO pages, as well as leads from organic visitors. Lead tracking includes form submissions, as well as phone calls from organic visitors.

Going forward, this effort will focus on the creation and syndication of various types of off page content.  This will include blogs, directory listings, and social media posts all designed to build links and social signals around the above keywords.  The blogs will be syndicated to Tumblr, WordPress, Blogger, Weebly and Google+.  As this effort unfolds, Systematic Automation expects to see their brand at the top of the results for all keywords.

This post originally appeared:  http://www.wsiexpertinternetmarketing.com/our-blog/screen-printing-equipment-manufacturer-engages-wsi-for-seo

WSI Experts help DCG Software Value Increase their Online Visibility via Search Engine Optimization

Linda - Wednesday, March 15, 2017

DCG Software Value is a software consulting company that helps IT departments optimize their software development processes. DCG believes that IT processes should have a quantifiable impact on the bottom line of a business.  A lot of times IT departments waste valuable resources including time and money due to processes that are not structured well and no one is keeping track of metrics that are important in eliminating waste.

DCG Software ValueUsing Function Point Analysis, Software Development Metrics, Agile metrics and Software Estimation, DCG helps its clients analyze and optimize the business value of their software. They also help companies manage their outsourced software development and their vendors for decreased risk and increased value.

WSI is helping DCG improve their organic rankings on Google and other search engines. For this purpose, we completed an extensive keyword research, identifying the areas of expertise for DCG and the high volume keywords that they should be found for. The process also included consulting with DCG on the kind of keywords that would not just bring them traffic, but also potential customers.

Ten primary keywords were chosen along with their respective keyword clusters and pages on the DCG website were optimized for each keyword cluster.

Some of these pages are –

  • https://www.softwarevalue.com/software-value/software-measurement-and-metrics/
  • https://www.softwarevalue.com/function-point-analysis/
  • https://www.softwarevalue.com/software-value/software-development-metrics/
  • https://www.softwarevalue.com/software-estimation/agile-estimating-and-planning/
  • https://www.softwarevalue.com/software-estimation/agile-metrics/

Some technical and structural improvements were also made on the website with the help of DCG’s web development team that included making the website mobile responsive and secure.

Content being a major part of any inbound strategy, we are currently publishing content on behalf of DCG on a number of platforms, including WordPress, Weebly and Slideshare.

Following this effort, the rankings for the chosen keyword are already making good progress in a short time and we expect upward trend in the keyword rankings to continue followed by increase in organic website traffic.

We are looking forward to a long term partnership with DCG Software Value in helping them reach their corporate goals.

This post originally appeared at http://www.wsipromarketers.com/wsi-experts-help-dcg-software-value-search-engine-optimization/

Premiere HOA Association Management Software Company Chooses WSI to Expand Online Presence

Linda - Thursday, March 9, 2017

Asyst Data Group is the world’s premiere HOA management software option for all-in one housing and community oversight. A plugin based system allows Asyst software to be tailored to a wide variety of needs and situations, including modules for property management accounting software, collections, payables, problem tracking, community elections, homeowner inquiries, and more. A property management app also allows community managers access to keep tabs on their properties from anywhere, at any time.

Asyst Data Group

Since 1992, Asyst Data Group has provided the most advanced and complete property management software.  In 2016, Asyst Data Group hired WSI Digital Marketing to improve their visibility and prominence in online search to reach more community and CID managers.  After an extensive keyword research, 10 keywords were selected and the website was optimized.  A few of the keywords that the SEO work will be focused on are:

Currently, WSI is currently expanding Asyst Data Group online presence through off-page optimization through extensive link building and ongoing blogging effort.  These high-quality blogs posts will be syndicated to Google+, Tumblr, WordPress, Weebly, Blogger and ISSUU and are expected to drive their search rankings improvements.

This post originally appeared here: www.wsidigitalmarketingexperts.com/asyst-data-group-chooses-WSI

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